Thursday, August 30, 2012

'Steve Jobs: Genius by Design'

Here are the highlights of the biographical comic released by Campfire Classics in 2012:

Steve is brought up by foster parents. The foster father instills love for perfection in Steve. Steve loves to visit the junkyard and make things out of junk. There is an inventor in him that gets inspired by the local hobby club. He joins Attari, the gaming pioneers for training- he is, in fact, a self-appointed trainee. The genius has a streak of madness as he experiments with strange diets and lacks social etiquette. Steve Jobs and Steve Woznaik make a great team as one persons market sense complements the other's magical fingers with machines. Steve is a tough employer but he demands the best for the customers. This becomes Apple's USP as Softwares and Hardwares are made to please the client side-tailor-made to his needs. Their greatest investor teaches them the value of 'focus', 'empathy' and even imputation. Steve is quite particular about the appearance, usability, features and publicity of Apple products. He is, however, difficult to work with and he stays out of Apple for 11 years. During this time he founds NEXT and launches PIXAR_DISNEY joint ventures. He is recalled as interim CEO by Apple. He develops i-Pod and launches i-Pad as regular CEO. He is adept at forecasting market trends and tapping on them.


Short Review
Steve Jobs: Genius by Design
Read a biographical comic on the life of Steve Jobs, The Apple Wizard released by Campfire Graphic Novels in the Campfire Heroes Series. The graphic novel is nicely illustrated and presents the thrill, action and philosophy of Job’s life in nutshell. The thick-and-thin of his life and career are vividly cast in dialogic form. The genre makes for a fast pace reading which is in sync with the flux of  current times.
The man, the inventor, the customer, the marketing person, the visionary and the artist- all facets of Steve Jobs have been brought out in this vibrant script. The milestones of Steve’s life have been enumerated.
Readers would benefit from this mantra-packed book inspiring those who can think ‘out-of-the-box’. Steve really cast a spell on the world around- digitizing our lives. Campfire’s iniative in bringing out this book is commendable- it has redefined the exercise of case study.


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